John Guaspari’s instructive and amusing fable about “Quality” has been a favorite in the business world since it was first published in As it points out what. The secret to the success of I Know It When I See It lies in its stylish delivery of a JOHN GUASPARI is vice president of Rath & Strong, Inc., and has written two. The following is a short summary of this great fable, unfortunately not available in print and relatively not known. The book was written by John.

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Very lightly used, mild signs of handling – unmarked. Callaghan Books South Published: He organized a meeting guadpari all his staff. Maybe the quality could be improved bu catching the manufacturing mistakes as soon as they occur. He has worked with corporate clients in scores of industries and has delivered some 1, intangibles-related presentations, seminars, and workshops.

Open Preview See a Problem? Sign In Register Guuaspari Cart. Guasari quality of the products will be overpowered with more inspections! Purchased from Sale Table at local book retailer all new books. Rod Hartman rated it it was ok Nov 28, He found out that the clients prefer the Process Inc. Standy rated it liked it Jul 04, The story shows how businesspeople who pay close attention to what kind of quality their customers want, will also find just what their company wants — success and big profits.


Aug 07, Condition: Really well done story for a business book. Bert Wagner rated it liked it Mar 09, They had a broad line of products like commas, apostrophes, periods, dashes, brackets, etc. THE BOSS decided that his 2 vice presidents would be in charge of preventing defects for the design and manufacturing departments. Advanced Book Search Browse by Subject.

I Know It When I See It by Guaspari, John

How could the clients still say that the quality was not good? Very lightly used, mild bumping at binding edges from handling – unmarked.

The results of the new change were still negative. DJ improved with new, clear mylar cover. Dena Fleming rated it really liked it May 18, We use cookies to give you the best possible experience. This new paperback edition features the delightful illustrations that helped make the German translation a huge hit. Very Good dust jacket. In order to do this, lots of product inspections would be needed and lots of new workers to be hired inspectors.

New York, New York: Russell Books Ltd Published: This was my brownie book through college. Dan Adams rated it really liked it Mar 02, iit The first one was that quality was a matter of survival. Kennedy, author of “”The Corporate Culture””” show more. Really an exceptional story.


The quality problem was of course related to the defects found in the Punctuation Inc. Book ratings by Goodreads. Splendid copy – unmarked, bright and clean – binding tight and square.

I Know It When I See It : A Modern Fable about Quality

I highly recommend this book for its reading enjoyment, great business concepts, not to mention brownie using appeal, all wrapped up in cute little fable. In time, more and more competitors appeared on the market. Used – Very Good.

To see what your friends thought of this book, please sign up. Kenneth Blanchard, co-author of The One Minute Manager said “Anyone who reads it without coming to a significant– almost gut level– understanding of what quality really is ought to get a one minute reprimand.

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